The best in the world

  • Home
  • Technics
  • Finance
  • Ratings
  • Cars
  • Movie
  • People
  • Home
    • Technics
    • Finance
    • Ratings
    • Cars
    • Movie
    • People

Home Ratings

Rating of the most expensive brands in the world in 2016

Share
Pin
Tweet
Send
Share
Send

Forbes Magazine has released an annual review of the most expensive global brands in 2016. What makes one brand more expensive than another? According to David Rybstin, a professor of marketing and branding at the Wharton School of Pennsylvania, the point is consumer perception. If customers are willing to pay a higher price for products of a particular brand or prefer their products, this increases the value of the brand.

Here are the top 10 most expensive brand names in the world, top ranking.

10. General Electric

It is estimated at 36.7 billion dollars.

One of the most expensive and oldest brands on the list. It was founded on April 15, 1892 - 124 years ago. Now General Electric has interests in many industries: oil and gas, healthcare, aviation, transport, energy management, software development, financial services, wind turbines, electric motors, weapons, household appliances, machinery and pharmaceuticals.

9. McDonald’s

It costs 39.1 billion dollars.

The only global food franchise. Representative offices are located in almost all major cities of the world. McDonald’s in every way attracts children with the help of children's menus and toys, special playgrounds, small bonuses, as they understand that children will bring their parents to the poppy.

8. Disney

Brand value - 39.5 billion dollars.

Surely you at least once watched a movie of this company, or played toys made by it or visited Disneyland. Disney - these are wonderful childhood memories that I want to pass on to the next generation.

7. IBM

It is estimated at 41.4 billion dollars.

One of the most recognized companies in the technology sector. Its full name is International Business Machines Corporation. Currently, IBM is engaged in computer software, hardware, IT services and IT consulting.

6. Toyota

Brand price - 42.1 billion dollars.

As of February 2016, it is the 13th largest company in the world. In addition to cars, Toyota is engaged in banking, leasing and financing. She is also the first company to produce more than ten million of the most coveted cars annually.

5. Facebook

Cost - 52.6 billion dollars.

Demonstrates a staggering increase in the value of the brand name (44%). The average user spends 50 minutes a day watching Facebook. This is more time than the average person spends on reading (19 minutes), physical exercises or playing sports (17 minutes), and communication (4 minutes) combined.

4. Coca-Cola

Brand price - 58.5 billion dollars.

Coca-Cola, a headache treatment, was created by pharmacist John Pemberton in 1865. Aza Griggs Candler later bought the rights to it and introduced Coca-Cola (already as a soft drink) to the world on May 8, 1886. Until now, the formula of this drink is kept secret.

3. Microsoft

Brand Value - $ 75.2 Billion

Microsoft has been able to increase its prestige in the eyes of customers thanks to many new products, including Windows 10, Surface Pro 4 and Surface Book. The technology giant has invested heavily in its cloud services, which are quickly becoming its largest “provider of money,” and has expanded its retail strategy by opening a flagship store in New York in 2015.

2. Google

It is estimated at 82.5 billion dollars.

This year, brand value jumped 26%. Internet users are still much more likely to use the Google search engine than Bing or other alternatives. You could say that the term “Google” has become synonymous with web search.

1. Apple

Cost - 154.1 billion dollars.

Forbes began ranking the world's most expensive brands in 2010, and Apple has so far led it six times in a row. Despite the decline in its revenues (for the first time in 13 years) due to a decrease in sales of top iPhone smartphones, iMac computers and products from the iPad line, the company will not have to go from bread to cola for a long time.

Share
Pin
Tweet
Send
Share
Send

Watch the video: Top 10 most expensive cars in the world 2016 (June 2025).

Similar Articles

The most unusual hotel in Turkey Gamirasu Cave Hotel is located in a cave
Ratings

The most unusual hotel in Turkey Gamirasu Cave Hotel is located in a cave

2020
The longest rivers in the world
Ratings

The longest rivers in the world

2020
Children's camps on the Black Sea - the best, prices of 2019
Ratings

Children's camps on the Black Sea - the best, prices of 2019

2020

Leave Your Comment

Recommended

10 worst superheroes: the weakest and most useless

10 worst superheroes: the weakest and most useless

2020
POLARIS Launches PVCR 0510 Compact Robot Vacuum Cleaner

POLARIS Launches PVCR 0510 Compact Robot Vacuum Cleaner

2020
Top 10 most outstanding sights in Europe

Top 10 most outstanding sights in Europe

2020
10 cases of killing people by robots

10 cases of killing people by robots

2020

Popular Categories

  • Favorite
  • The most in the world
  • Nature
  • Cities and countries
  • Technology Reviews and Tests
  • Cars
  • Information and News
  • Books
  • Medicine
  • Food and drink

Recent

10 best radar detectors, 2019 ranking

10 most beautiful football players in the world

Top 10 best inventions by Steve Jobs

10 ideas to surprise a child on New Year

10 luxury items for smart home

The most terrible and expensive disasters in the world

Actual

World's fastest car rating
Cars

World's fastest car rating

2020

As soon as the first car was invented, a man began to try to make it more and more fast. The ten fastest cars today are presented to your attention. Drivers, remember: & 34; Speed ​​Limit - Life Limit! & 34; 10th place: Porsche Carrera GT Engine: V10, 5.7 L ...

Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

Top 10 most unusual bicycles in the world

2020
Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

Best Duty Free Duty Free Shops in the World

2020
Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

10 most intelligent dog breeds

2020
Jokowi supporters try to prevent anti-Jokowi activist from entering Batam

The best interior and design magazines

2020

The best in the world

The best in the world.

Recent

  • 10 most dangerous New Year's gifts for children
  • Rating of the best motorcycles of 2013
  • The most famous jewelry brands in the world

Popular Categories

  • Cars
  • People
  • Technics

© 2025 https://efuc.org

  • Books
  • Cities and countries
  • Nature
  • Articles
  • Games
  • Food and drink
  • Information and News
  • Sport
  • Medicine
  • Favorite

© 2025 https://efuc.org